Superflex and the Unthinkables

You have to reach kids before you can teach them—and Superflex is a wonderful ally in reaching kids with a cast of colorful characters who bring a whole curriculum to life to engage kids in learning to self-regulate.

Superflex is the name of our lovable superhero character who teaches kids they have a superhero inside their own brains (who looks just like they do) helping them learn about their own and others’ thoughts and behaviors, strengthening their flexible thinking, and giving them strategies to self-regulate in challenging times.

Embracing the superhero theme that makes Superflex so accessible to kids, we created a cast of supporting characters—Unthinkables and Thinkables—and an environment, called Social Town, where the stories in our books and music play out.

While Superflex has powers to provide people with flexible thinking and problem-solving skills, the Unthinkables have the power to derail specific aspects of social behavior, leading us to do something unexpected. Each student is encouraged to define, describe, and develop strategies to minimize the impact of Unthinkables who may show up to thwart their flexible thinking.

For every Unthinkable there is an equally powerful Thinkable with its own special powers to help us be strong social detectives and self-regulators. Kids can call on their Superflex and Thinkable powers anytime, anyplace, to help coach them along the expected social route and avoid unexpected behavior!

The bottom line: The beauty of Superflex is it makes self-regulation fun. Kids become so motivated to learn and practice strategies to boost their “Superflex powers,” they don’t realize they’re working hard to improve their flexible thinking and self-regulation abilities! Adults love that it provides a positive, nurturing platform to encourage kids to change their behavior, while teaching valuable life skills. It’s no wonder Superflex is loved by so many around the world.